{"id":1815,"date":"2015-11-02T07:52:40","date_gmt":"2015-11-02T02:22:40","guid":{"rendered":"\/?p=1815"},"modified":"2021-07-21T13:34:33","modified_gmt":"2021-07-21T08:04:33","slug":"leverage-the-power-of-knowing-your-customers","status":"publish","type":"post","link":"https:\/\/socioboard.org\/blog\/leverage-the-power-of-knowing-your-customers\/","title":{"rendered":"Leverage the Power of Knowing Your Customers [2021 Edition]"},"content":{"rendered":"<p style=\"text-align: justify;\">Have you ever wondered why businesses with great products have difficulty selling? Well, the answer is simple \u2014 there is no strong connection between these businesses and their customers. This problem highlights the need for a transition from standard methods of gathering data to a more interactive process. And since, more and more consumers are taking to the web to purchase, review and compare products, a business must not only make that transition but also leverage important information found there. In short, they must have a 360 view of their customers in order to hit their goals and dominate the competition.<\/p>\n<p style=\"text-align: justify;\">Understanding customers is the secret key to giving them good service. To give good customer care, you must deliver what you promise. But great customer care involves getting to know your customers so well that you can anticipate their needs and exceed their expectations.<\/p>\n<p style=\"text-align: justify;\"><strong>Make the Transition from Reading Data to Listening<\/strong><\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-1822 \" src=\"\/wp-content\/uploads\/2015\/11\/social-media-data.png\" alt=\"social media data\" width=\"818\" height=\"451\" srcset=\"https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/social-media-data.png 800w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/social-media-data-300x165.png 300w\" sizes=\"(max-width: 818px) 100vw, 818px\" \/><\/p>\n<p style=\"text-align: justify;\">Data can really tempt us with mouthwatering statistics and demographics, but is this data truly reflective of your customers? It\u2019s time to start putting a face to all of this data by actually paying attention to what the customers are saying. There are many ways to harvest important information from your customers, but the most successful methods are:<\/p>\n<ul style=\"text-align: justify;\">\n<li>content comments<\/li>\n<li>survey feedback<\/li>\n<li>online reviews<\/li>\n<li>speech analytics<\/li>\n<li>real-time feedback<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">By listening to the customers, you\u2019ll gain a deeper understanding of what they need. This will not only improve your sales and marketing tactics, but also your brand\u2019s reputation.<\/p>\n<p style=\"text-align: justify;\"><strong>Make Use of Social Media Platforms Now!<\/strong><\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-1825 \" src=\"\/wp-content\/uploads\/2015\/11\/reasons_social-media_branding_quote.jpg\" alt=\"reasons_social-media_branding_quote\" width=\"820\" height=\"410\" srcset=\"https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/reasons_social-media_branding_quote.jpg 800w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/reasons_social-media_branding_quote-300x150.jpg 300w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/reasons_social-media_branding_quote-660x330.jpg 660w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/><\/p>\n<p style=\"text-align: justify;\">What once was a playground for friends and a meeting place for family members, is now a thriving platform for businesses. According to a research, more than 60 percent of contact centers use social media as an extension of their customer service efforts. Since more than 2 billion people log into these platforms every day, it is a potential goldmine of information about your customers.\u00a0 At the same time, it allows you to address customer concerns and answer queries real-time. Other readers can directly observe the interaction, increasing the odds of them becoming customers as well. The research reminds us that the top performers actually drive 84 percent of their first contact resolution rates and increase their agent productivity by 11.7 percent! How\u2019s that for higher sales?<\/p>\n<p style=\"text-align: justify;\"><strong>Make Yourself Visible \u2013 Go Out a Little<\/strong><\/p>\n<p style=\"text-align: justify;\">One way that businesses can improve their sales and get to know their audience at the same time is by attending events. Events are great mediums to show off your products and to explain how these products can solve consumer problems. You can gain some great feedback here about how your services or products could improve, or possibly even flourish. According to Forbes, events offer the unique opportunity for your best people to work off-premise in a high-energy environment. Consumers and businesses alike are excited to attend these events, so they make for great data mining fields.<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" loading=\"lazy\" class=\" size-medium wp-image-1824 aligncenter\" src=\"\/wp-content\/uploads\/2015\/11\/1a76d001-263x300.jpg\" alt=\"1a76d00\" width=\"263\" height=\"300\" srcset=\"https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/1a76d001-263x300.jpg 263w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2015\/11\/1a76d001.jpg 350w\" sizes=\"(max-width: 263px) 100vw, 263px\" \/><\/p>\n<p style=\"text-align: justify;\">As you can see, it doesn\u2019t take much to incorporate the above tips into your everyday routine. Don\u2019t let this year pass you by while the competition takes your sales. Take advantage of these opportunities and watch your sales start to flourish.<\/p>\n<h3><span style=\"color: #ff0000;\"><strong>Some More Quick Links:<\/strong><\/span><\/h3>\n<h4><a href=\"https:\/\/blog.socioboard.com\/importance-of-social-media-in-your-life\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\"><strong>IMPORTANCE OF SOCIAL MEDIA IN YOUR LIFE.<\/strong><\/span><\/a><br \/>\n<a href=\"https:\/\/blog.socioboard.com\/which-type-of-pictures-will-drive-huge-engagement\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\"><strong>WHICH TYPE OF PICTURES WILL DRIVE HUGE ENGAGEMENT?<\/strong><\/span><\/a><br \/>\n<a href=\"https:\/\/blog.socioboard.com\/how-to-design-your-content-curation-for-the-masses\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\"><strong>HOW TO DESIGN YOUR CONTENT CURATION FOR THE MASSES?<\/strong><\/span><\/a><br \/>\n<a href=\"https:\/\/blog.socioboard.com\/how-social-media-help-you-to-gain-huge-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\"><strong>HOW SOCIAL MEDIA HELP YOU TO GAIN HUGE TRAFFIC?<\/strong><\/span><\/a><\/h4>\n<p><a href=\"https:\/\/socioboard.com\/pricing\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-4434 size-full\" src=\"https:\/\/blog.socioboard.com\/wp-content\/uploads\/2014\/10\/Socioboard-01.png\" alt=\"generate-more-leads-on-social-media\" width=\"3084\" height=\"584\" srcset=\"https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01.png 3084w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-300x57.png 300w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-1024x194.png 1024w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-768x145.png 768w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-1536x291.png 1536w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-2048x388.png 2048w, https:\/\/socioboard.org\/blog\/wp-content\/uploads\/2014\/10\/Socioboard-01-1080x205.png 1080w\" sizes=\"(max-width: 3084px) 100vw, 3084px\" \/><\/a><\/p>\n<hr \/>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered why businesses with great products have difficulty selling? Well, the answer is simple \u2014 there is no strong connection between these businesses and their customers. This problem highlights the need for a transition from standard methods of gathering data to a more interactive process. And since, more and more consumers are [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1821,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[321,407,465,1,477,463,233],"tags":[523,528,277,460,351,501,529,469,235,526],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Leverage the Power of Knowing Your Customers [2021 Edition] - Socioboard Blog<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leverage the Power of Knowing Your Customers [2021 Edition] - Socioboard Blog\" \/>\n<meta property=\"og:description\" content=\"Have you ever wondered why businesses with great products have difficulty selling? 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